Reds News Bulletin

Brand News: December 9, 2021

Red Rooster recently announced the winners of our SCRATCH FY21 awards. Across Australia, Red Rooster has a great team of Franchise Partners, restaurant managers and crew dedicated to customer service and…

Brand News: December 9, 2021

There’s no doubt Red Rooster is an Aussie icon. But as a part of our brand transformation strategy Reds set out to update the perceptions some of the public held…

Brand News: October 21, 2021

Reds is currently the fastest growing brand in the top 6 QSR category. In 2020, Red Rooster introduced Crunchy Fried Chicken to the menu and the new offering has driven significant customer recruitment…

Brand News: October 19, 2021

Red Rooster has been named Multi-Site Restaurant of the Year by QSR Media Australia. The most coveted award in the Australian franchising industry, the accolade is awarded by leading industry…

Brand News: July 13, 2021

Red Roosters CEO, Clint Ault is determined to bring Red Rooster into the future. The areas the team are most excited about developing are: Great menus. Upgrading all our assets…

Brand News: January 30, 2021

Red Rooster commenced a major brand transformation in 2020 and the results proved  successful. It was pre-COVID when Red Rooster commenced a bold plan to overhaul the nearly 50-year-old brand…

Brand News: November 25, 2019

Red Rooster was recognised for leading the way in Sustainable packaging design and innovation at the Annual Packaging Covenant Organisation (APCO) Awards this week in Melbourne. Red Rooster took home…

Brand News: November 8, 2019

This week we launched our newest food innovation – Chicken Waffle Cones – via an ingenious activation and partnership with PedestrianTV We reskinned a Surry Hills restaurant and created THE…

Brand News: October 10, 2019

It’s World Chicken Day… and our research shows that Most Aussies like their chicken roasted…  Our survey showed that 66% of respondents like to eat their chicken roasted, followed by…

Brand News: July 10, 2019

Adding another layer to its brand transformation and menu innovation, Red Rooster has released its latest burger – the new, limited time only Parmi Burger. Featuring succulent buttermilk coated chicken,…

Brand News: May 27, 2019

We are excited to announce the opening of Red Rooster’s newest restaurant @ Cannington in WA which opened today. This is Red Rooster’s 6th & Craveable’s 24th new-restaurant opening in Australia for…

Brand News: May 16, 2019

Making the decision to be your own boss is a big one… And deciding whether to buy an existing business, or invest in a franchise can make the choice even…

Brand News: April 3, 2019

It’s been less than a month since the official launch of Red Rooster’s new HELLFIRE BURGER range.  And one thing that has become evident is that it’s #ahellofaburger. Aussies have…

Brand News: January 15, 2019

Red Rooster has today announced that Ashley Hughes has been appointed the new Director of Marketing for the brand. Hughes, previously Group Marketing Manager at KFC Australia brings a wealth…

Brand News: November 29, 2018

In an Aussie QSR first, Red Rooster is making a commitment to driver and road safety. The new program, “Red Rooster Delivers Safe Drivers“, implements updated and bespoke training for…

Brand News: November 24, 2018

New Red Rooster store to the flock! The new drive-thru restaurant opened its doors in 24 November, at Craigieburn (VIC) With 500 free quarter chicken and chips meals up for…

Brand News: September 25, 2018

Did you know that the Red Rooster franchisees in WA are assisting the Perth Telethon? Look out for the donation buckets in Red Rooster restaurants across Western Australia and help in…

Brand News: September 1, 2018

There is no question that Queenslanders love Red Rooster.  The iconic Aussie brand, that is 100% Australian owned and operated, started up in Perth in 1972. Then later in Queensland…

Brand News: March 17, 2018

The latest Red Rooster restaurant OFFICIALLY opened on the weekend (Saturday 17 March) with a bang at Auburn NSW. Hundreds of people come to the restaurant, dressed in red and…